Since 2004, in partnership with E Ink Corporation, NeoLux has successfully manufactured and marketed Ink-In-Motion®, a revolutionary electronic paper point-of purchase display that has assisted numerous marketers and advertisers in their retail campaigns.

We are now very pleased to announce the launch of a new electtonic-paper-based signage product, Hybrid IIM(H-IIM). H-IIM combines the benefits of Animated Ink-In-Motion®(A-IIM) with the cost-effectiveness of traditional print. H-IIM effectively achieves the combination by using the electronic paper material where only motion is necessary, and using screen-printed film for the rest of the display.

H-IIM is geared toward the needs of advertisers who wish to take advantage of the power of motion at the point of purchase at a cost substantially lower than that of A-IIM, while still benefiting from the advantages of A-IIM which include superior readability, versatile form factor, ultimate freedom in placement, and ultra-low power consumption.

With the launch of H-IIM, our product offerings now include three categories of products, A-IIM (for maximum motion effects), Flashing IIM (for reusability), and H-IIM (for cost-effectiveness). For more details of our product offerings, please visit our website (www.neoluxiim.com) and click on "Products" in the top navigation bar. To order samples, click on "Order" in the top navitgation bar and then "Sample Order" in the left viewing pane.